I usually can't stand most church reader boards I come across. They seem to fall into one of the following categories:
Garden-variety guilt - "Give God what's right -- not what's left. "
Hellfire guilt - "Read the Bible -- It will scare the hell out of you."
Understood by Christians only - "Heavenly Forecast - Reign Forever."
Hellfire Guilt and Understood by Christians only combined! - "Partake of the bread of life, or you'll be toast!!"
Look at me; I'm witty - "The only Ghost here is Holy!"
Guilt and Witticsm combined! - "Suffering from truth decay? Brush up on your Bible."
Fun Scriptures - "Abstain from all appearance of evil. I Thess 5:22"
Tonight I passed by one that was actually worth the electricity required to light the sign.
I'm glad to see at least one church use their reader board as a way of communicating a positive message about God's love.